Business development support
We provide market intelligence, competitor insight and bid support to identify key decision-makers, refine messaging and define effective channels.
We work with our clients to develop and implement strategies to win government and commercial programmes.
Our business development support helps clients identify, understand and pursue opportunities across the defence, aerospace and security sectors.
We source and analyse market intelligence, assess the competitive landscape and identify the key decision-makers and influencers around an opportunity. We help shape positioning and messaging, challenge and strengthen bid strategies, and advise on the most effective routes to engage the people who matter.
We then work alongside our clients to put the strategy into action – supporting engagement, monitoring competitor activity and adapting the approach as opportunities develop. We also advise on wider strategic considerations, including teaming and partnerships, and develop the briefing materials, presentations and supporting content needed throughout the campaign.
Explore the full capability set.
Media relations
We secure meaningful coverage that raises profiles, builds credibility and supports business objectives.
Learn more →Government relations & public affairs
We help organisations navigate the UK political and legislative landscape, anticipate policy change, and understand what it means for their business.
Learn more →Bid support
CMS has a proven track record of supporting winning bids across aerospace, defence and security markets.
Learn more →Profile raising & brand awareness
We advise clients on positioning and presentation to key audiences, identifying the most effective channels across media, digital and direct engagement.
Learn more →Events and exhibitions
CMS Strategic handles public relations for a wide variety of conferences and exhibitions in the defence, security, aerospace and associated sectors.
Learn more →Reputation and situation management
We help you protect and strengthen your reputation, preparing for potential issues and responding effectively when circumstances change.
Learn more →Thought leadership
We help clients establish authority in their markets by developing compelling perspectives on the issues, technologies and trends that matter most.
Learn more →Social media management
As part of CMS' communications offering, we integrate social media campaigns to build brand awareness, increase sales, generate leads, and drive website traffic.
Learn more →Get in touch and let's work together.
Get in touch to discuss how we can help you build your network and raise your profile.